Scaling Premium Healthcare Leads & Clinic Footfall for The Longevity Centre
Client Overview: Longevity Centre (formerly TAC – The Anti-Aging Centre)
Industry
Healthcare | Anti-Aging | Wellness | Aesthetic Treatments
By partnering with Lee & Nee Softwares Exports – one of the leading digital marketing agencies in India known for delivering high-performance PPC service.
The Challenge:
The primary business objectives were:
- Generate a consistent flow of qualified enquiries
- Improve the quality of leads rather than only increasing volume
- Increase appointments and clinic footfall
- Reach High-Net-Worth Individuals (HNIs) interested in premium anti-aging treatments
- Improve campaign efficiency while maintaining scale
Since anti-aging treatments involve a high-value consideration cycle, attracting the right audience was significantly more important than simply generating inexpensive leads.
Services Provided
- Google Ads Strategy
- Lead Generation Campaigns
- Search Campaign Managementry
- Audience Targeting
- Landing Page Optimization Support
- Conversion Tracking
- Performance Optimization
Our Strategy
- Device targeting
- Demographic segmentation
- Audience interests
- User intent
- Geographic targeting
- Search behavior
- High-income audience signals
- Ad copies
- Headlines
- Landing page messaging
- Audience segments
- Keyword groups
- Bid strategies
- Lead quality
- Conversion rates
- Cost per Lead (CPL)
- Search term analysis
- Device performance
- Audience behaviour
The objective was to maximize market-qualified leads, not just form submissions.
Campaign Snapshot
| Duration | Ongoing Campaign |
|---|---|
| Platform | Google Ads |
| Campaign Goal | Lead Generation |
| Monthly Ad Spend | ₹3.5–3.65 Lakhs |
| Industry | Healthcare & Wellness |
| Target Audience | High-Net-Worth Individuals (HNIs) |
Campaign Performance
| Metric | Result |
|---|---|
| Total Leads Generated | 4,688 |
| Total Ad Spend | ₹12.24 Lakhs |
| Average Cost Per Lead | ₹261 |
| Total Link Clicks | 17,239 |
| Total Reach | 624,981 |
| Total Impressions | 20.63 Lakhs |
- 4,688 qualified leads generated
- Average CPL maintained at only ₹261
- Over 6.24 lakh people reached
- More than 20.6 lakh impressions delivered
- 17,239 highly relevant website visits
- Significant improvement in lead quality through continuous audience refinement
- Increased ratio of market-qualified leads
- Measurable growth in qualified clinic footfall
Looking to Generate More Qualified Leads?
Whether you have a business catering to luxury healthcare, aesthetics, or any related high-value industry, contact Lee & Nee Softwares Exports.
We can craft performance-driven digital strategies that generate high-quality leads for your venture’s digital touchpoints and convert those clicks into revenue.
Contact us today, have a chat with our digital marketing experts, and take your business to the next level in no time.
About LEE & NEE SOFTWARE (EXPORTS) LTD.