Businesses with limited budgets are always looking for affordable or low-cost SEO services. However, affordable SEOs can cause trouble for your company. With a number of local agencies offering SEO services at a reduced rate, the offer can be alluring for many small and medium-sized companies. However, the motive behind availing of SEO services is to get business visibility on Google by improving search engine rankings.
Since low-cost SEO agencies claim to give you the best results, hiring a good SEO company in Kolkata can be challenging. You need to have a clear idea of the difference between a low-cost SEO company and a good SEO company.
What is a low-cost SEO company?
Is the SEO company offering services at a comparatively low rate? Then there’s a high chance that the company uses unethical SEO techniques, also known as black hat SEO, to get ranks instantly.
However, this practice has severe consequences, as Google updates its algorithms frequently and identifies websites violating its policies.
What is a good SEO agency?
Digital marketing agencies that follow ethical practices and comply with search engine guidelines are considered good SEO agencies. These agencies practice white hat SEO techniques and generate high-quality content with proper keyword links to bring your website to the top ranks in Google’s search engine.
A good SEO company in Kolkata has an experienced team of SEO specialists who can help you achieve quality rankings for your website page. Moreover, you can expect a customized SEO strategy for your business and ask them to conduct an audit of the website to identify gaps and improve the ranks.
Difference between low cost vs good SEO company:
- SEO strategy:
Experienced SEO specialists will frame business-specific strategies aligned with the business’s goals and objectives. A low-cost SEO company adopts a one-size-fits-all approach. They have no auditing capability and will stick to the same old SEO strategy for all businesses.
- Content quality:
To get instant search results, high-quality content is essential. However, if you rely on a low-cost SEO company, you’ll likely get AI-generated content and keyword-stuffed content that generates poor search results. High-quality content can be expected from good SEO companies. They publish well-researched content to boost website traffic.
- Ethical practices:
A good SEO company will offer completely ethical SEO practices that do not violate Google’s spam policies. However, a low-cost SEO company will offer unethical practices at very low rates, thereby compromising the quality of the services.
For the best SEO expert in Kolkata, Lee & Nee Software (Exports) Ltd is the name you can trust. Our team of experienced SEO experts will boost your web traffic organically with effective SEO practices. We use white hat techniques and avoid spamming, which helps your business stay at the top of Google’s rank chart for longer.
Contact us for more details.
