You will be surprised to know that you have only 5 seconds to let your visitors know what your company is offering after they land on your website. Unless you have prior experience in designing and optimising websites, hiring professionals offering web design services is always advisable. Not only will they check whether the layout is easy to understand and the site has a high bounce rate but can also share a few tips to improve the web design.
Few Easy Tips To Improve Your Website Design In Kolkata
- Craft A Plan
Even if you are in a hurry to design your website, don’t start it before crafting a plan. You need to understand the journey of your visitor, from the moment they visit your website until the time they become your customer. This will help you assess their needs. You will get an idea about the content they are willing to read and the offers which will transform leads into sales.
- Remove Unnecessary Elements
Since there is always some specific message and value you are willing to convey through the website, get rid of all the elements which might distract them. Few of the unnecessary elements are stocky website images, very long content and complicated animations. You will just have a few seconds to make the right first impression on your audience. Craft a design which will highlight powerful and short sections of content.
- Include Necessary Buttons
Two vital buttons or options you should definitely include are social share and follow. Your focus should not only be on producing good content but also allow others to share what you have. The primary disadvantage of not having a social share button is that you will lose a lot of social traffic media. The best places to add these buttons are the top or bottom part of your blog posts.
- Use Proper Images
It is not just about the content but you also need to include the right images. The image you are opting for should fit the message you are trying to convey. Instead of using extremely stocky images, try to include photos portraying images of real people working at your company. Real photos help in bringing more realism to a brand.
- Ensure Easy Navigation
The success of your website design in Kolkata is largely dependent on how organised and easy the navigation interface is. An easy-to-navigate website makes it easier for your visitors to find the goods or services they are looking for. Few characteristics you can focus on are navigation hierarchy, responsive design and streamlined content.
- Don’t Avoid White Space
White space is a very vital designing element which can increase the reducibility of your website considerably. For someone not aware of the term, whitespace is basically the empty space which lacks any visual item or content. Though they seem superfluous, they help in content prioritization. The easiest way to create some white space is by properly grouping the content.
These being said, it’s time you opt for professional website design services and follow the tips stated above if you want to reap all the benefits of a good website.